Head of Marketing
Head of Marketing
I am Head of Marketing at Hairtec and responsible for the clinic’s marketing strategy and positioning. My background is in graphic design: I obtained an associate degree in Graphic Design at İstanbul Aydın University (2017–2019) before making the move to digital marketing.
I started my career as a Google Maps Consultant, authorised by Google to support businesses with the verification and optimisation of their Google Maps listings. I then founded my own digital marketing agency, through which I guided more than 50 brands from a wide range of sectors in SEO, Google Ads, Meta Ads and content strategy. Later, I was the editor of one of Turkey’s best-selling SEO books and, as SEO Team Lead, led a team of five SEO specialists for some of Turkey’s largest brands.
Since September 2023, I have been part of Hairtec as Digital Marketing Manager, where I am responsible for all digital marketing activities of the Netherlands’ leading hair transplant clinic. I coordinate the SEO, SEM, software development and brand management teams, and develop integrated marketing strategies focused on brand awareness and customer acquisition.
In addition to my role at Hairtec, I also independently guide brands with an AI-driven and results-oriented approach to strengthen their organic visibility and sustainable growth.
My goal is to firmly put Hairtec on the map and increase our visibility, so that we can reach and support even more people with their wishes.
